Tag Archives: box office

Testing the ‘10% Rule’

A research paper “Understanding the dynamics between the United States and Australian film markets: testing the ‘10% rule’” by Kinomatics members Vejune Zemaityte, Deb Verhoeven and Bronwyn Coate has been recently published in the Studies in Australasian Cinema Journal. In this article, we compare Australia and the US as markets for American movies against the […]

Release Strategy and Measures of “Success”: The case of The Turning

   The adaptation of Tim Winton’s The Turning into a feature film comprising 17 short stories directed by no less than 18 of some of the most well-known and respected names in the Australian film industry has created a buzz, and not just in relation to the usual critical reasons associated with any given film […]